What is Black Friday?

Black Friday (also known as Viernes Negro) is the day when online stores offer the best discounts of the year. This celebration originated in the United States and is always the day after Thanksgiving. It marks the start of the Christmas shopping season, as no other time of the year offers so many deals, and many users get ahead on their shopping to save a few euros on their gifts. During the event, stores offer incredible discounts and deals for a limited time -especially ecommerce-, although this event originated in more traditional retail. Black Friday is now fully established in Europe, as it is a tradition we imported in 2012 and celebrate with increasing intensity year after year.

When is Black Friday?: Day and Date

Black Friday is the last Friday of November each year. However, as is tradition at Brands Democracy, we usually start much earlier with hundreds of offers. Discover how our Black Friday will be by subscribing so you don't miss anything!